Great spirits.A better living.

Distilling can be a craft, a livelihood, and a life’s work. We build iStill for the people who put all three on the line.

Distillers learning together at iStill HQ in the Netherlands.
Distillers learning together at iStill HQ in the Netherlands.

It began with a question about taste.

On holiday in Hungary, Odin tasted homemade pálinka. Some was wonderful. Some was anything but. He wanted to understand why.

A retired master distiller in his wife’s family helped him learn. That generosity stayed with him. When he launched the iStill blog in April 2013, sharing what he had learned was part of the point.

Good results were one thing. Being able to make them again was the real challenge. Better information, better equipment, and the willingness to develop what did not yet exist became the work of iStill.

“My little contribution or payback for all who shared their knowledge with me.”
Odin van Eijk · Founder of iStillFrom Odin’s first post, April 2013

Your equipment shouldwork for your business.

A distillery is more than its next batch. There are wages to pay, customers to serve, and plans for what comes next. Our technology is built around giving distillers more control over that reality: repeatable production, practical operation, and more room to build their business.

Make difficult things easier.

Technology earns its place when it solves a real problem for the distiller. That is the test behind the design.

Keep existing customers at heart.

Progress should benefit the people who already put their trust in us. That principle guides how we develop the platform.

Pass the knowledge on.

What we learn belongs in the hands of people who can use it. University and the journal make that knowledge available to everyone.

More than machines.People making a future.

In 2022, Odin marked the thousandth iStill customer by writing about families, livelihoods and independent businesses around the world. Today, more than 1,500 distilleries use iStill. The number has grown. The reason behind it has not.

“Thank you for choosing iStill, thank you for making this happen.”
Odin van Eijk · Founder of iStillFrom Odin’s message to customers, May 2022

In Odin’s own words

What will you build?